Our True Intent is All for Your Delight

Meet our new official charity partner for 2015…

We’re delighted to announce that our official charity for 2015 is Great Ormond Street Hospital Children’s Charity.

We’re aiming to raise £150,000 for the charity in 2015 and will be encouraging all our guests and our team to raise funds to help bring hope to Great Ormond Street Hospital’s young patients and their families.

Great Ormond Street Hospital (GOSH) was founded in 1852, and is one of the top five children’s hospitals in the world. It has more than 240,000 patient visits each year, ranging from new-born babies to 18-year-olds, often caring for patients with rare or complex conditions, who are too ill to be treated locally or who need particular specialist care.

The hospital’s charity raises money to fund redevelopment of buildings, pioneering research, vital equipment and essential welfare services.

The money raised will go towards much needed new equipment and also fund one of the hospital’s play workers. The hospital’s play team provides innovative strategies to make the child’s experience of hospital as stress-free as possible, helping them find a way to cope and ensuring they don’t miss out on being children.

 

Butlins new charity partner for 2015 - Great Ormond Street Children's Charity

Butlins new charity partner for 2015 – Great Ormond Street Children’s Charity

 

However, our relationship with GOSH started many years ago: back in 1938 Butlins day visitors were charged a shilling to come onto resort, with all that money going to the hospital, while in 1965 The Variety Club – sponsored by Sir Billy Butlin – donated a hydrotherapy pool to the hospital’s Department of Physical Medicine.

And in 1977 Sir Billy donated funds to purchase the UK’s first paediatric CT scanner at Great Ormond Street Hospital.

 

Sir Billy Butlin and the Queen at Great Ormond Street Hospital

Sir Billy Butlin and the Queen at Great Ormond Street Hospital

 

Dermot King, our MD says: “We are delighted to be able to continue Sir Billy’s legacy and have the opportunity to put a modern spin on this incredible tradition, working with a wonderful charity that share our ethos of putting families first.”

Tim Johnson, Chief Executive of Great Ormond Street Hospital Children’s Charity said:  “We are thrilled to be starting the next chapter of our relationship with Butlins with this exciting new partnership. As well as funding life-saving equipment, the money raised will make a real difference for our young patients by funding one of the hospital’s play workers. The play team provides vital support to families, helping children prepare for procedures, providing distraction and bringing fun and smiles where they can.”

As well as being able to donate by text, online or when booking a break, you’ll also have a chance to get involved with the partnership during fundraising activities on resort during the year.

If you would like to donate now you can do so very easily by text…

Simply text BUTL60 followed by £2 to donate £2, £5 to donate £5 or £10 to donate £10 to 70070. So, to donate £2 you would text the following to 70070: BUTL60 £2.

Alternatively, you can donate securely online via the charity’s website. Simply go to https://donate.gosh.org/ or simply tick the donate box when booking your break at Butlins.com.

We hope to see you soon and that you’ll support us and GOSH in 2015.

James

James Silverstone

James Silverstone

PR and Social Media Manager at Butlins
I look after the PR and Social Media for the Butlins family brand, finding and creating interesting and newsworthy stories for the national and regional media, and our own social channels.
James Silverstone

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